16 July 2023

Gotham Gets Giddy

This month's short list for featured video had more clips than any month since November 2022, when the so-called Niemann affair was reaching its peak interest. This video, from Youtube channel Athletic Interest, was my favorite among many excellent choices.


How Chess Broke YouTube (10:28) • '[Published on] Jul 13, 2023'

What's Athletic Interest? The description for the clip explains,

Athletic Interest is a video essay series that investigates business stories from the world of sports.

Most of the channel's recent videos are about football ('soccer' if you're American), but other popular sports get occasional coverage. As for the chess video, its seven segments have the following titles:-

00:00 The Incredible Economics of Chess
01:14 The History - Maniacs, Murder and Marketing
03:28 The Boom - Netflix, YouTube & More
05:08 The Secret Behind the Rise
06:52 The Player - Magnus Inc.
08:17 The Company
10:04 The Power of Content

The video starts, 'This might be the most interesting Instagram ad ever' and just gets better and better. In case you're wondering about its sources of info, 'Big thanks to @GothamChess for the amazing insights and collaboration on this video!'

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