11 November 2018

'The World Is Watching'

Today is the rest day after the first two games of the 2018 Carlsen - Caruana title match. For the blog's November video let's look at what's available from YouTube's World Chess channel, the organizer of the event. So far the channel offers:-

  • Opening Press Conference
  • Opening Gala
  • Game 1
  • Game 2

Here's the start of the first game, although you would never know it from the title or the description of the video.

World Chess Championship London 2018 (34:01) • 'Streamed live on Nov 9, 2018'

The description of the clip says only,

First 30 minutes of the World Chess Championship

There is no game number, no link to the official site, no explanation of why only the first 30 minutes are shown or how to watch the rest of the game. C'mon World Chess! You are supposed to be the experts in marketing chess to the entire world. You can do better than this. The banner in front of the players promises, 'The World Is Watching'. Make it happen!

If you've ever wondered about GM Caruana's nationality, he explained it during the 'Opening Press Conference'. In response to the question,

You have changed nationality a couple of times. Do you feel American or Italian or what do you feel?

he said,

I never changed nationalities. I had dual nationality from birth. I changed federations when I was 13. I was a kid, I was living in Europe, and this was mainly to get back to my roots -- my mother is Italian. When I changed back to the U.S. I was in my 20s. This was a personal decision and I feel connected to both countries. I would like to represent both, but only one is possible. I live in the United States and represent the U.S. now. I feel very much an American, but I cherish my Italian roots.

In case you're wondering, the official site is london2018.worldchess.com. The first two games both ended in draws. Good luck to both players!

1 comment:

quickturtle said...

Yeah, those guys are doing a terrible job of marketing the World Championship....a lot of people don't even know it's going on.